OUR STORY
Label Viaan
Label Viaan is a luxury clothing brand which provides the finest Indian traditional weaves.
At Label Viaan, we strive to provide our customers with outfits that reflect their true selves.
Our designs are for the customers who love traditional yet soft and elegant designs. Each design is personally handpicked keeping in mind the needs of our clients and speaks volume about the Indian tradition.
We take great pride in the quality of our products. Our goal is to design timeless and affordable clothes that may be cherished for lifetime.
The Founder
Label Viaan is founded by Dr. Parul Chauhan, an endodontist by profession. She studied dental surgery and completed her masters in 2019 after which she continued with her practice for the next four years as her family had always wished her to continue with the same profession.
But somewhere, she felt something was missing from her life and she wasn't able to put her heart into it.
Finally, she realized that her dreams were too big to fit into the dental chairs and too soft to be seen through microscopes. This led to the foundation of Label Viaan as her heart always wanted to pursue a career in designing. Now she is practicing dentistry along with exploring her entrepreneurial aspirations in the fashion field.